Terms of Service

1. Who we are and when these Terms apply

These Terms of Service govern the business lead-generation program and website offered by Joe Lumi LLC, doing business as Book More Leadz ("we," "us," or "our"). Our business mailing address is 123 Main Street PA. Contact us at [email protected]. These Terms, the applicable order or enrollment record, and the Refund & Lead Credit Policy form the Program Agreement.

The paid program is for business customers age 18 or older who are authorized to act for their company. A person accepting an order on behalf of a company represents that they have that authority. A zip availability check, a chat conversation, or merely viewing this page does not enroll you, authorize a charge, or reserve a territory. An affirmative enrollment acceptance and any required separate payment authorization are necessary before paid delivery begins.

For a conflict, a separately negotiated written order signed or affirmatively accepted by both parties controls its specific subject, followed by the Refund & Lead Credit Policy for credit/refund issues and these Terms for other issues. Mandatory law always controls. The Privacy Policy explains data practices; it is not a substitute for marketing or call-recording consent.

2. What the service does, and what it does not do

We identify and deliver homeowner service inquiries to participating businesses in selected service areas and categories. We are a marketing and lead-delivery service, not the contractor performing the work, an insurer, a lender, an emergency service, or the homeowner's agent. You independently determine whether to quote, accept, price, contract for, and perform a project.

We do not guarantee an answer, appointment, sale, project value, profit, revenue, return on investment, uninterrupted availability, or a particular quantity of available inquiries. Headings such as "More Booked Jobs" describe the program's purpose, not a promised business outcome. Any actual appointment-booking service must be expressly included in your order; a lead purchase by itself is not a booked appointment.

3. What makes an inquiry a Verified Lead

A "Lead" is an identifiable person's inquiry about a supported home-service project. For ordinary paid delivery under this program, a "Verified Lead" must have: (a) a genuine affirmative request for information, an estimate, or service; (b) a name or identifiable contact, a usable phone number or another contact method expressly accepted in the order, and a project location that can be matched to the selected service area; (c) a requested service within the selected service group; (d) an indication that the requester is the homeowner or otherwise authorized to inquire about the property; (e) the validation/intent confirmation required by the applicable lead source and order; and (f) a lawful basis to supply the information and permit the particular follow-up contact.

"Verified" describes the documented intake and validation checks, which can include direct messages, forms, contact verification, and a conversation with the requester. It does not mean we performed a property-title search, identity/background check, credit check, inspection, insurance investigation, or independent verification of every statement. We must not label an inquiry as confirmed through a conversation or one-time passcode unless that actually occurred. Source, verification method, and available evidence should be retained with the delivery record.

A full street address is not inherently required when the service area and project can otherwise be established, unless your accepted order makes it required. A raw click, anonymous page visit, unverified partial form, unanswered outbound attempt, duplicate system event, or request in an excluded service category is not by itself a billable Verified Lead. Any separately agreed lower-verification product must be distinctly labeled and priced in the order rather than represented as this product.

4. Delivery, acceptance, and billable events

A "Delivered Lead" is a qualifying Lead made accessible to your authorized account through the delivery destination specified in the accepted order, with an identifiable lead ID and delivery timestamp. The standard destination is the customer portal, and access in that portal counts as delivery even when a supplemental notification is not read. Routing acceptance, an internal queue entry, or an attempted transmission that never makes the lead accessible is not successful delivery and does not by itself create a lead charge.

Email and SMS alerts supplement portal delivery; an unread notification, spam filtering, or a buyer's disabled alert does not undo an otherwise accessible portal delivery. Conversely, an internal "sent" status alone does not establish delivery if a platform error prevented access. We will reconcile delivery evidence and correct erroneous or duplicate charges. A system retry does not create another lead fee.

Eligibility is assessed using the facts available at intake and delivery. You may challenge eligibility under the Refund & Lead Credit Policy. Charging for a lead does not waive that review. Delivery after an effective cancellation or confirmed pause is not authorized unless separately requested by you.

5. Protected territories and exclusivity

Territory protection applies only to the service group, zip codes, dates, and capacity expressly allocated to your account. While the allocation remains active and your account remains current and within the program rules, we do not intentionally sell the same qualifying lead in that protected service group to a competing buyer through our program.

This is not exclusivity over an entire town, all online advertising, another independently requested trade, or the homeowner. Homeowners may contact other providers or comparison-shop. We do not promise that competitors cannot advertise in the area or receive inquiries from unrelated sources. A zip check is informational and is subject to revalidation before acceptance; it is not a reservation.

The standard protected-territory program requires capacity to receive at least 40 leads per week. Capacity is not a guarantee that this volume will be available and is not a charge for leads never delivered. Any different minimum or guaranteed purchase obligation must appear prominently in a separately accepted order.

6. The 10-Lead Pilot: $0 upfront, not free leads

The standard pilot requires $0 at enrollment. Eligible leads actually delivered during the pilot are payable at the selected per-lead rate. The pilot closes at the earliest of the 10th delivered lead, 7 days after the first delivered pilot lead, or your cancellation. Only the qualifying leads actually delivered before the effective end are due; unused pilot capacity is not charged.

Qualified-call upgrade fees are waived during the pilot. No setup fees. Separate payment authorization is required before storing or charging an authorized payment method. Cancelling does not erase valid charges for leads already delivered. No automatic post-pilot funding or paid continuation may be inferred solely from checking a zip or accepting a privacy notice.

7. Rates, prepaid balances, and payment authorization

The standard price is $95 per Delivered Lead when paid by ACH, or $99 per Delivered Lead when paid by card. The optional Qualified Call Upgrade is $15 per qualifying lead, only when that add-on has been affirmatively selected. Applicable taxes and any permitted separately agreed charges must be disclosed before authorization. No hidden setup, platform, or cancellation fee is created by these Terms.

After the pilot, an accepted order may require a prepaid lead balance and separately authorized automatic replenishment. The standard proposed replenishment rule is a trigger at 20 remaining lead units and a purchase of 40 additional units. At the listed lead rates, 40 units equal $3,800 by ACH or $3,960 by card before any separately authorized charges or taxes. Your actual order must state the amount or calculation, trigger, method, and cancellation process. These Terms alone are not an ACH debit authorization, card authorization, or consent to recurring charges.

A prepaid balance purchases future eligible deliveries; it does not become fully earned simply upon deposit. Applicable delivery charges reduce the balance, and unused amounts are handled under the Refund & Lead Credit Policy. We must not debit a wallet and separately charge a card for the same lead. Payment records should identify applied leads, credits, additions, and refunds.

Where a payment processor is used, its separate terms may apply to processing. Processor availability, bank settlement, and successful collection are not guaranteed. A failed payment may pause future delivery and affect territory status after notice and a reasonable opportunity to resolve it. Any collection expense must be reasonable, actually incurred, and permitted by the order and applicable law; no undisclosed penalty or interest rate applies.

8. Exactly what qualifies for the optional call upgrade

Unless a separately accepted order specifies otherwise, a billable Qualified Call Upgrade must be tied to a previously Delivered Lead, involve the same homeowner/requester and the same project, be a tracked inbound call answered by your company or an authorized representative, include at least 60 seconds of connected substantive conversation, and occur within 7 days after that lead's delivery.

Ringing time, voicemail, disconnected attempts, automated menus without a substantive conversation, wrong-number calls, spam, test calls, internal staff calls, duplicate tracking events, and unrelated existing-customer matters do not meet the rule. There is a maximum of one upgrade charge for the same delivered lead. An invalid base lead cannot support a valid upgrade charge. Recordings are used only when lawfully made and available; an unsupported label or timer is not conclusive proof of qualification.

The upgrade must be selected before the qualifying event. Qualified-call upgrade fees are waived during the pilot. It is not a second base-lead charge, a guarantee of a sale, or a substitute for lawful call-recording consent. We must retain enough event evidence to allow reasonable review.

9. Pauses, territory holds, and cancellation

You may request a pause or cancellation through an available account control or by contacting [email protected]. We will identify the requested and effective timestamps and stop newly authorized delivery by the effective time. If an account control fails, contact support and keep the submission record. A platform processing error must not be used to impose charges that would not have arisen had a timely request been honored.

The standard protection rules allow up to 7 consecutive pause days and 14 free pause days in a rolling 90-day period. A territory hold may not exceed 21 continuous days without a separately accepted exception. An extended hold is offered at $500 per week only if you expressly request and authorize that paid hold; it is not automatically imposed simply because you stop receiving leads.

An unavailable or unpaid hold may lead to release of the territory after notice. Reactivation is subject to remaining capacity. There is no long-term contract or cancellation penalty under the standard program. Delivered lead charges and other valid, expressly authorized amounts incurred before cancellation remain due, and unspent prepaid funds are reconciled under the refund policy.

10. Lead disputes, credits, refunds, and duplicates

The Refund & Lead Credit Policy forms part of this agreement and contains eligibility, evidence, response, and appeal rules. Submit an ordinary eligibility dispute within 72 hours after the delivery was accessible. Where fraud, a hidden delivery error, or another defect could not reasonably be discovered within that period, notify us promptly after discovery; mandatory rights are not shortened by the ordinary review window.

A repeat request from the same contact or household for the same project/service group within 30 days is normally treated as a duplicate, subject to review of the actual records. A different genuinely requested project or independently requested service group is not automatically a duplicate. A prior record somewhere in your CRM does not by itself prove that a newly requested project is invalid. An inquiry is not invalid merely because the homeowner does not answer, compares prices, postpones work, or does not hire you.

11. Contractor responsibilities and restrictions

You are responsible for your licensing, permits, insurance, safe work, pricing, estimates, consumer contracts, warranties, taxes, employment practices, and compliance in every area you serve. Give accurate company information, maintain secure account access, and promptly report suspected misuse. Do not misrepresent an affiliation with us or promise services you cannot perform.

Use lead information only to respond to the particular requested service and for other processing supported by an independent lawful basis. Do not resell, rent, publish, scrape, bulk-export for unrelated marketing, or disclose personal information to another contractor without proper authority and consent. Provide access only to personnel and approved service providers who need it and are bound to appropriate restrictions.

Follow applicable telemarketing, do-not-call, email, privacy, call-recording, and consumer-protection requirements. A lead purchase is not blanket permission to use prerecorded calls, automated texts, unrelated campaigns, or unlimited repeated outreach. Respect opt-outs and reasonable contact hours, independently assess what consent is required for your particular contact method, and do not harass a homeowner to obtain evidence for a dispute.

12. Communications, recordings, and automated assistance

Account messages about deliveries, security, billing, and service may be sent through the contact channels you provide, subject to applicable law. Marketing texts/calls or other communications requiring separate consent must use a separate, properly worded consent flow and must not be bundled into basic acceptance of these Terms. You may withdraw consent through any legally effective method; STOP and HELP functionality applies where supported.

Calls may be recorded only with required notices and permissions. The recording itself does not establish consent for unrelated marketing. Website chat may use automated replies and must not be presented as a live employee when no live employee is present. No message from an assistant changes an agreed price, refunds an account, guarantees a territory, or constitutes legal advice without an actual authorized record of that action.

13. Data handling and requests

Each party must process personal information for its authorized purposes, maintain reasonable safeguards, and cooperate on applicable privacy requests, security investigations, and contact suppression. Our Privacy Policy describes our collection and disclosures. You remain responsible for your independent use of information after receiving a lead.

Notify us promptly of a suspected unauthorized use or disclosure involving our leads. Do not send full card numbers, bank credentials, Social Security numbers, unnecessary sensitive information, or access credentials through chat or ordinary support email. Security measures reduce risk but cannot guarantee that every incident will be prevented.

14. Platform content, access, and acceptable use

We and our licensors retain rights in the platform, software, branding, and original content, excluding your own materials and rights in personal information. During authorized participation we grant a limited, nonexclusive, nontransferable right to use the platform for your business and accepted order. No ownership of a territory, the software, or a homeowner relationship is sold.

Do not attempt unauthorized access, bypass access controls, distribute malware, overload the service, reverse-engineer nonpublic systems except where law permits, infringe others' rights, submit fabricated leads, or manipulate verification or call duration. We may reasonably investigate suspected violations and preserve relevant evidence.

15. Service changes, suspension, and termination

We may suspend affected access or future delivery when reasonably necessary for security, unlawful conduct, a material violation, nonpayment, or a provider outage. Where feasible, we will explain the issue and allow a reasonable opportunity to resolve it. Immediate action may be necessary to prevent harm or satisfy law. Suspension does not permit charging for undelivered leads or retaining unearned funds contrary to the refund policy.

Either party may end the ongoing standard program without a long-term commitment. Ending access does not eliminate accrued valid obligations, confidentiality/data restrictions, dispute rights, or provisions intended to survive. Reasonable arrangements should be made for access to your delivery and billing records subject to privacy, security, and retention requirements.

16. Warranties and important limitations

To the extent permitted by law, the platform and lead opportunities are provided as available without implied warranties of merchantability, fitness for a particular purpose, or noninfringement beyond any express commitments in the accepted agreement. We do not warrant a homeowner's budget, future conduct, ability to pay, award of work, or accuracy of every self-reported detail.

These limitations do not excuse our obligation to apply the agreed eligibility, delivery, billing, and correction rules; authorize deceptive conduct; eliminate an express warranty; or limit a right that cannot lawfully be excluded. Marketing screenshots or illustrative dashboard examples are not actual performance results unless explicitly identified and substantiated as such.

17. Allocation of liability

To the extent permitted by applicable law, neither party is liable to the other for indirect, consequential, special, or punitive damages or speculative lost profits arising out of the program. Each party must take reasonable steps to mitigate loss.

Subject to the exceptions below, our aggregate liability arising from the program in the relevant claim period is limited to the greater of fees actually paid to us during the 3 months before the event giving rise to the claim or $1,000. This cap does not limit required refunds or reversal of unauthorized charges, liability that cannot lawfully be limited, or liability for our fraud, intentional misconduct, or gross negligence where exclusion is prohibited. This allocation must be reviewed for the governing law and your particular order; no clause guarantees immunity from a claim.

18. Responsibility for third-party claims

To the extent permitted by law, you agree to defend and indemnify us against a third-party claim to the extent caused by your unlawful outreach, unauthorized use of lead data, infringement in materials you supply, or negligent or wrongful performance of contractor work. This obligation does not cover a claim to the extent caused by our own breach, negligence, or misconduct.

The party seeking indemnification must provide reasonably prompt notice, reasonable cooperation, and an opportunity for the responsible party to manage the defense with qualified counsel. A settlement may not admit wrongdoing by, or impose a nonmonetary obligation on, the protected party without its reasonable consent.

19. Resolving disputes and applicable law

First contact [email protected] with the affected lead IDs or transactions, relevant dates, your concern, and the requested resolution. Both parties should make a good-faith effort to resolve the matter within 30 days, unless urgent relief or a statutory deadline requires earlier action. This process does not prevent a lawful bank/card dispute, regulator complaint, or other nonwaivable remedy.

N/A These standard Terms do not impose mandatory arbitration, waive a jury trial, prohibit class proceedings, or restrict truthful reviews. A separately negotiated dispute-resolution clause requires its own legal review and informed agreement; it is not silently added through a website update.

20. Updates, notices, and the complete agreement

We identify the effective date and version of published policies. An accepted order and the version accepted for it are not retroactively rewritten by an administrator editing a website draft. Material changes to ongoing program terms, including rates, should be communicated at least 30 days before their prospective effective date unless a shorter period is required by law or necessary for a security issue. Where required, obtain new acceptance or payment authorization. You may stop future participation before a prospective change takes effect.

Notices may be sent to the verified account contact or other agreed channel; legally required notices must use a permitted method. Neither party may transfer the agreement in a way that materially reduces the other's rights without consent, except an appropriate business reorganization or transfer with continuing obligations and any legally required notice. Invalid provisions are narrowed only as law permits, and the remainder continues. A failure to immediately enforce a right is not a waiver. The accepted written agreement supersedes inconsistent informal statements about its subject.